
Case Study
b.effect Brewing Company
Case Study
b.effect Brewing Company
Brewing Success: How Equation Helped
b-effect Scale with Efficiency
From Spreadsheets Struggles to Streamlined Success
b.effect Brewing Company, a small but growing beverage manufacturer based in Wānaka, New Zealand, was facing a logistical nightmare. With a team of just five people managing a complex inventory of ingredients, packaging inputs, and SKUs, they were relying on spreadsheets to track everything.
But spreadsheets weren't cutting it. Manual data entry, constant errors, and time-consuming processes were slowing them down. Managing orders, inventory, and production was a daily challenge, making it difficult to get timely, accurate data to make smart business decisions.
A Better Way: Equation & Unleashed to the Rescue
Determined to find a better way, b.effect Brewing turned to Equation for help. They needed a system that would connect their purchasing, production, sales, and invoicing all in one place. Equation implemented Unleashed, a powerful inventory and business management solution, tailored to b.effect’s unique needs.
With Unleashed, b.effect Brewing:
✔ Eliminated manual data entry errors by integrating all business processes into one system
✔ Gained real-time visibility into inventory, orders, and production
✔ Optimized operations, saving time and reducing inefficiencies
✔ Improved customer service with faster order fulfillment and better stock management
Overcoming Fears & Exceeding Expectations
At first, the transition felt overwhelming. "The setup was incredibly frightening," b.effect recalls. But with Equation’s expert guidance, particularly from Nicole, who was there every step of the way, the implementation was smooth, accurate, and tailored to their business.
The real game-changer? Ongoing support. Even two years after implementation, Equation continues to provide proactive check-ins and immediate solutions whenever needed.
"Equation has completely over-delivered on our expectations. Their ongoing support and expertise have been invaluable. We’ve recommended them to multiple businesses already, and would do it again—10 out of 10!"
b.effect Brewing Company
Smarter Business, Happier Customers
With Unleashed in place, b.effect has transformed the way they operate. The Business Intelligence module has changed how they analyse key metrics, leading to better planning and smarter decision making.
Now, instead of spending hours managing spreadsheets, they focus on growth, serving customers better, reducing stockouts, and scaling their business with confidence.